Feb 27, 2024
If you’ve been searching for ways to forge deeper customer connections in a world inundated with electronic communication, be prepared to go old-school. Handwritten notes are back and may be the perfect way for you to stand out from the crowd and foster meaningful relationships with your customers.
This week, Mark...
Feb 22, 2024
What does it actually take to sell someone on a concept, or an idea?
When you’re trying to make an impact — to motivate, influence, or sell — what does it take to be able to remove all risk and uncertainty and make a prospect say yes?
This week on the podcast, Mark gets personal. Using a story about his...
Feb 20, 2024
If you’re like many entrepreneurs, focusing on your business numbers is not really your thing. You do what you can but ultimately, you’re too busy managing the day-to-day aspects of your business and focused on growth.
But surely if you keep working hard and expanding your business, profitability is inevitable?
Feb 15, 2024
What if we flipped the script on The Beatles? Instead of just seeing them as the number one band of all time, we view them as a group of hardworking entrepreneurs who kicked off a wildly successful startup.
After all, before they shot up the charts, they were just a bunch of young guys hustling through gigs, switching...
Feb 13, 2024
If win rates are the most accurate way to measure a salesperson’s effectiveness, why do we keep ignoring them?
This week, Mark talks about the benefits of understanding and improving win rates with Andy Paul, prominent sales strategist and the voice behind The Win Rate Podcast. A maverick in the sales arena, Andy has...